1.This first part of the Individual Research Project is an Outline and Annotated Bibliography. The
Outline should provide a very brief
tline should provide a very brief overview of what you think you will do in the Policy Brief.
The Annotated Bibliography requires you to summarize at least three peer-reviewed scholarly
sources you will cite in the Policy Brief.
This assignment is designed to get you thinking about your topic in a way that clearly anticipates
the writing you will do for the Policy Brief. We want you to brainstorm and do a bit of research
well in advance of the deadline for the Policy Brief and, most importantly, we want you to put
your ideas down on paper so that we can give you feedback before writing the actual Policy
Brief. In other words, we are asking you to submit an Outline and Annotated Bibliography so
that we can help you write the best Policy Brief possible.
Your Outline should be divided into the following five sections and should be written in
I. Audience: Identify the audience you are addressing and consider what that audience
is interested in. Who are you talking to in the Policy Brief and what does this suggest
about the approach you should take? (75-100 words).
II. Problem: State how you know the issue exists. What is the proof that students need
to improve this skill? (125-150 words).
III. Importance of Problem: Indicate why this problem matters. What are the
consequences of the problem not being addressed? Why do students need to improve
this skill? (100 words)
IV. Solution: Identify your preferred solution. What solution will work in your context
and why? (75-100 words)
V. Alternative Solution: Identify at least one other possible solution. What other
solutions did you consider? (75-100 words)
The total length of the Outline should be between 450 and 550 words.
When you submit your Outline, you must also include an Annotated Bibliography. An Annotated
Bibliography is an alphabetical list of research sources that provides bibliographical data (the
title, author, date, publisher, etc.) and a short summary or annotation of the source.
Your Annotated Bibliography should contain a minimum of three scholarly or peer-reviewed
sources, each with an accompanying annotation that is between 150 and 250 words long. The
annotations must summarize the research question or thesis, research methodology, results, and
conclusion. Annotations must include summaries and paraphrased information, NOT quotations.
A good annotation will include two separate paragraphs: 1) a paragraph summarizing the
research question or thesis, research methodology, results and conclusion; and 2) a paragraph
commenting on why this source is relevant for your research.
4.Respond to ALL FOUR QUESTIONS. Each question carries 5 marks. Response to each question attempted should be at least 500
ould be at least 500 words. The document should adhere to APA guidelines. Please state the question and then post your answer below the Question.
Q1. How does marketing research help in the marketing planning process? Use a hypothetical business (e.g. a small sporting goods store, local hardware manufacturing small business, an independent publishing company, etc.) to discuss how market research helps in compiling market intelligence with regard to aspects such as product decisions, customer segmentation decisions, brand and pricing decisions, keeping stakeholders happy.
Q2. NuVision Lens, a mail-order contact lens company has struggled to break even after being five years in the eyewear market. The company’s founders had thought that high demand would exist for mail-order supply as a low-cost alternative to purchasing contact lenses at optical outlets. However, the market share of NuVision continues to be much less than the retail stores. NuVision Lens has hired you as their marketing consultant. Outline the steps that you will take to formulate a problem statement and research objective on the above situation.
Q3. Your friend, Ms.Destiny Brown is the CEO and founder of ‘Hide and Chic’ an upscale leather goods store based in Houston, Texas. Ms. Brown is actively considering to expand her company’s product line to include sports accessories including golf gloves, premium quality leather grips for tennis, squash, racquetball, badminton rackets, leather sports bags, etc. She has hired you to undertake a marketing research study to determine whether a market exists among retail outlets and sporting goods distributors in Houston, for these specialty items under the ‘Hide and Chic’ brand name.
Define and describe the target population for this study?
Discuss the sampling methods that could be used in this study.
Recommend, with reasons, the most optimal sampling procedures for this study.
Q4. Farm Fresh Grocery’ (FFG) has always used paper bags for sacking groceries. However, management has noticed that some competitors are offering reusable bags to their customers. FFG management has asked you to find out if its current customers would prefer bringing the reusable bags every time they visit the FFG store. A) Select two projective techniques to use in your research. Give reasons for your choice. B) Describe in detail how your two chosen techniques would be applied to this research problem.
8.Hello guys, I confess that I absolutely suck at math. Unfortunately my boss handed me what is basically a math
lly a math problem I gotta solve, and I have no idea how to do it cause of lack of my math skills. I am hoping someone can help me with this or I'm screwed.
Co basically I've got this table in excel, where X (row) is a width and Y is a height (column) of a wooden sauna cabin, the X;Y is the price for a sauna with said dimensions. I need to find a relationship between the size of the sauna and the price And formulate ani equation. I can't seem to find it, the price seems to grow non linearly, I can't seem to find any coeficient. Again, I suck at math, maybe solution is simple, but I just don't see it. Can anyone help me please?
Table Is at this link https://ibb.co/fGrxSvf . Thanks for any help!