1.ou are a consultant who works for the Diligent Consulting Group. In this Case, you are engaged on a consulting
consulting basis by Loving Organic Foods. In order to get a better idea of what might have motivated customers’ buying habits you are asked to analyze the ages of the customers who have purchased organic foods over the past 3 months. Past research done by the Diligent Consulting Group has shown that different age groups buy certain products for different reasons. Loving Organic Foods has sent a survey to 200 customers who have previously purchased organic foods, and 124 customers have responded. The survey includes age data of past customers who purchased organic foods in the previous quarter.
Using Excel, create a frequency distribution (histogram) of the age data that was captured from the survey. You should consider the width of the age categories (e.g., 5 years, 10 years, or other). That is, which age category grouping provides the most useful information? Once you have created this histogram, determine the mean, median, and mode.
After you have reviewed the data, write a report to your boss that briefly describes the results that you obtained. Make a recommendation on how this data might be used for marketing purposes. Be sure to conduct adequate research on organic foods industry, organic market analysis, and healthy food industry using IBISWorld database or other databases such as Business Source Complete (EBSCO) and Business Source Complete - Business Searching Interface in our online library. Provide a brief description on the industry background and the consumer changing attitudes and behavior toward healthy lifestyles. Also identify the customer demographics of organic food industry and explain how the customers of Loving Organic Foods are different from this target market.
Data: Download the Excel-based data file with the age data of the 124 customers: Data chart for BUS520 Module 1 Case. Use these data in Excel to create your histogram.
Complete analysis in Excel using the Histogram function. Please watch the following video which covers how to create a histogram in Excel: https://www.youtube.com/watch?v=GL91GrVf3EY
If you are not so familiar with Excel, refer to the following link on Excel training videos: https://support.office.com/en-us/article/Excel-training-9bc05390-e94c-46af-a5b3-d7c22f6990bb?ui=en-US&rs=en-US&ad=US
Check the professional market research reports from the IBISWorld database to conduct the industry analysis. IBISWorld can be accessed in the Trident Online Library.
IBISWorld Overview (n.d.). IBISWorld, Inc., New York, NY.
IBISWorld Forecast (n.d.). IBISWorld, Inc., New York, NY.
IBISWorld Data and Sources (n.d.). IBISWorld, Inc., New York, NY.
IBISWorld Navigation Tips (n.d.). IBISWorld, Inc., New York, NY.
Length requirements: 4–5 pages minimum (not including Cover and Reference pages). NOTE: You must submit 4–5 pages of written discussion and analysis. This means that you should avoid use of tables and charts as “space fillers.”
Provide a brief introduction to/background of the problem.
Provide a brief description of organic food industry and target market characteristics such as their demographics, lifestyles and shopping behaviors.
Provide a written analysis that supports your Histogram age groups (bins).
Based on your analysis of the histogram data, provide complete and meaningful recommendations as the data relates to Loving Organic Foods’s marketing strategy.
Write clearly, simply, and logically. Use double-spaced, black Verdana or Times Roman font in 12 pt. type size.
Have an introduction at the beginning to introduce the topics and use keywords as headings to organize the report.
Avoid redundancy and general statements such as "All organizations exist to make a profit." Make every sentence count.
Paraphrase the facts using your own words and ideas, employing quotes sparingly. Quotes, if absolutely necessary, should rarely exceed five words.
Upload both your written report and Excel file to the case 1 Dropbox.
2.To gain experience with the operations involving binary search trees. This data structure as linked list uses dynamic memory allocation
list uses dynamic memory allocation to grow as the size of the data set grows. Unlike linked lists, a binary search tree is very fast to insert, delete and search.
When an author produce an index for his or her book, the first step in this process is to decide which words should go into the index; the second is to produce a list of the pages where each word occurs. Instead of trying to choose words out of our heads, we decided to let the computer produce a list of all the unique words used in the manuscript and their frequency of occurrence. We could then go over the list and choose which words to put into the index.
The main object in this problem is a "word" with associated frequency. The tentative definition of "word" here is a string of alphanumeric characters between markers where markers are white space and all punctuation marks; anything non-alphanumeric stops the reading. If we skip all un-allowed characters before getting the string, we should have exactly what we want. Ignoring words of fewer than three letters will remove from consideration such as "a", "is", "to", "do", and "by" that do not belong in an index.
In this project, you are asked to write a program to read any text file and then list all the "words" in alphabetic order with their frequency together appeared in the article. The "word" is defined above and has at least three letters.
Your result should be printed to an output file named YourUserID.txt.
You need to create a Binary Search Tree (BST) to store all the word object by writing an insertion or increment function. Finally, a proper traversal print function of the BST should be able to output the required results.
The BST class in the text can not be used directly to solve this problem. It is also NOT a good idea to modify the BST class to solve this problem. Instead, the following codes are recommended to start your program.
//Data stored in the node type
TreeNode * left;
TreeNode * right;
// Two function's prototype
// Increments the frequency count if the string is in the tree
// or inserts the string if it is not there.
void Insert(TreeNode*&, string);
// Prints the words in the tree and their frequency counts.
void PrintTree(TreeNode* , ofstream&);
//Start your main function and the definitions of above two functions.
Please type the text file name: Lincoln.txt
Please give the output text file name: mus11.txt
You are done! You can open the file "mus11.txt" to check.
Press any key to continue
The Gettysburg Address
November 19, 1863
Four score and seven years ago our fathers brought forth on this continent, a new nation, conceived in
Liberty, and dedicated to the proposition that all men are created equal.
Now we are engaged in a great civil war, testing whether that nation, or any nation so conceived and
so dedicated, can long endure. We are met on a great battle-field of that war. We have come to dedicate
a portion of that field, as a final resting place for those who here gave their lives that that nation
might live. It is altogether fitting and proper that we should do this.
But, in a larger sense, we can not dedicate -- we can not consecrate -- we can not hallow -- this ground.
The brave men, living and dead, who struggled here, have consecrated it, far above our poor power to add
or detract. The world will little note, nor long remember what we say here, but it can never forget what
they did here. It is for us the living, rather, to be dedicated here to the unfinished work which they
who fought here have thus far so nobly advanced. It is rather for us to be here dedicated to the great
task remaining before us -- that from these honored dead we take increased devotion to that cause for
which they gave the last full measure of devotion -- that we here highly resolve that these dead shall not
have died in vain -- that this nation, under God, shall have a new birth of freedom -- and that government
of the people, by the people, for the people, shall not perish from the earth.